Microsoft CRM stands for customer relationship management. It helps you grow your business by managing customer relationships, increasing sales, tracking engagements, handling and streamlining different processes in your organization. Microsoft Dynamics 365 (CRM) delivers the most powerful solution via its five apps or modules: - Sales, Customer Service, Marketing, Field Service, and Project Service Automation. It is not necessary that you require all apps or modules for your business. You can choose them while creating a CRM instance. Microsoft Dynamics 365 (CRM) customization is a process where you add some new features or modify existing features to make it suitable for your business. You can add custom fields to CRM entities like accounts, leads, contacts etc. or you can modify sales, customer service, and other modules to create specific scenarios to meet your business needs or custom integration with non-crm tools and software programs like IoT apps, HR management software e